PGCM – Business analytics

The PGCM in Business Analytics is an industry-oriented programme designed in association with IBM, featuring a globally aligned curriculum tailored to current market demands. Delivered with the support of experienced IBM-certified faculty members, the programme emphasizes hands-on learning using IBM-supported software and real-world industry projects. Students gain practical expertise in tools and technologies such as Text Analytics, SPSS, Cognos, RDBMS, Python, Power BI, and Microsoft Excel. The curriculum integrates data-driven decision-making, predictive analytics, and business intelligence applications. Through case studies and live project exposure, participants develop strong analytical capabilities for careers in analytics, consulting, and technology-driven business environments.  

  • Programme Name- Post Graduate Certificate in Management
  • (PGCM) – Business Analytics
  • Duration- 1 Year
  • Structure - 2 Semesters
  • Mode of Delivery - Fully Offline
  • Eligibility - Graduation (B.Sc, BBA,BCA,B,Com,B.Tech)
  • Certification - PGCM Certificate
  • Industry Partner - IBM
 

  • AICTE Approved Programme
  • 1-to-1 Lab Sessions Conducted by IBM Faculty
  • Hands-on Training using IBM Software Tools
  • Industry-Aligned Curriculum
  • Experiential Learning and Case-Based Pedagogy
  • IBM-Supported Capstone Project
  • Industry Mentoring Sessions
  • Placement Assistance and Career Support from IBM
  • Focus on Business Analytics, Artificial Intelligence, and Data Visualization
  • Practical Exposure through Real-World Business Cases

Upon successful completion of the programme, learners will be able to:
  1. Apply Python programming for data analysis and business problem-solving.
  2. Design and manage relational databases using SQL and RDBMS concepts.
  3. Utilize Excel-based analytical tools for business decision-making.
  4. Understand and implement Artificial Intelligence concepts in organizational contexts.
  5. Develop business intelligence reports and dashboards using IBM Cognos.
  6. Build predictive models using IBM SPSS Modeler.
  7. Perform text analytics and derive insights from unstructured data.
  8. Create interactive dashboards and visualizations using Power BI.
  9. Execute end-to-end analytics projects using industry-standard methodologies.
  10. Demonstrate professional competencies required for analytics and AI-driven roles.

Graduates of the programme can pursue roles such as:
  • Business Analyst
  • Data Analyst
  • Business Intelligence Analyst
  • Data Visualization Specialist
  • AI Associate
  • Reporting Analyst
  • MIS Executive
  • Analytics Consultant
  • Market Research Analyst
  • Junior Data Scientist